Veterans and dignitaries marched from the Town Hall in Bridge Street to Queensgate’s shopping centre to mark the start of the annual campaign.
Standards were carried through the streets, while pipers played.
As the parade reached Queengate, poppies fell from the centre’s ceiling, while Revd. George Rogers led a short service.
A large poppy sculpture, created by artist Jeni Cairns was also revealed at the centre.
Poppies will be on sale in the run up to Remembrance Sunday, which this year falls on November 14, with profits going to help serving and former members of the armed forces.
1. Launch of the Poppy Appeal 2021
The Poppy Appeal 100th Anniversary launch by The Royal British Legion Peterborough Branch with a march from the war memorial to Queensgate Shopping Centre where the launch took place. members of the Peterborough Highland Pipe Band lead the procession. EMN-211029-133419009 Photo: Midlands
2. Launch of the Poppy Appeal 2021
The Poppy Appeal 100th Anniversary launch by The Royal British Legion Peterborough Branch with a march from the war memorial to Queensgate Shopping Centre where the launch took place. EMN-211029-133430009 Photo: Midlands
3. Launch of the Poppy Appeal 2021
The Poppy Appeal 100th Anniversary launch by The Royal British Legion Peterborough Branch with a march from the war memorial to Queensgate Shopping Centre where the launch took place. EMN-211029-133441009 Photo: Midlands
4. Launch of the Poppy Appeal 2021
The Poppy Appeal 100th Anniversary launch by The Royal British Legion Peterborough Branch with a march from the war memorial to Queensgate Shopping Centre where the launch took place. Taking the service Revd. George Rogers and Major Anthony Elsey. EMN-211029-133216009 Photo: Midlands